AW-16613894705
top of page

How to Choose High-Quality Cosmetics Tabletop Display Racks

Feb 18

7 min read

1

3

0

When it comes to the display of cosmetics, high-quality cosmetics tabletop display racks play a really important role, and they have quite a few advantages when in use.


cosmetic display
cosmetic display

Firstly, they can greatly improve the display effect of cosmetics. Through reasonable layouts, delicate designs and good-quality materials, they can present cosmetics in the best way to consumers, highlighting the features, details and beauty of the products. In this way, consumers can understand the products more directly and comprehensively, which will increase the possibility of purchase.


Secondly, they are helpful for building a good brand image. The delicate and high-quality display racks go well with cosmetics, conveying the brand's strict requirements for quality and its attention to details. They make consumers feel the professionalism and high-end quality of the brand, leaving a deep and positive impression on consumers and helping to enhance the brand's popularity and reputation.


Thirdly, they can create a comfortable and pleasant shopping atmosphere. The nice-looking display racks themselves are a kind of visual enjoyment. In shopping places, they can make the whole environment more elegant and orderly, making consumers feel more relaxed when choosing cosmetics and willing to spend more time staying there and looking at the products carefully, which indirectly increases the success rate of sales.


So, what are the characteristics of high-quality cosmetics tabletop display racks and how should we choose them?


Characteristics of High-Quality Cosmetics Tabletop Display Racks

cosmetic display
cosmetic display

High-Quality Materials

They are quite particular about the choice of materials. For example, high-quality wood materials like walnut and oak solid wood have beautiful and natural textures, a warm and smooth texture, and are durable, giving a high-end and environmentally friendly feeling. They are often favored by some cosmetics brands that focus on natural and high-quality images. As for metal materials, stainless steel, aluminum alloy and so on have good strength and stability. After undergoing fine electroplating, sandblasting and other processing techniques, they can show various shiny effects, which are both fashionable and not easy to rust or deform. They meet the display needs of cosmetics in modern minimalist styles or industrial styles. And the acrylic material has extremely high transparency, clear and shiny, which can make the display of cosmetics clearer and more eye-catching. Besides, it is light in weight and easy to be processed into various shapes, so it's very suitable for displaying beautifully shaped perfume bottles, lipsticks and other products. The glass material has a pure texture, good gloss and a strong visual transparency, which can make cosmetics look especially delicate. However, because it is relatively heavy, it requires higher structural stability and is mostly used in the tabletop display of high-end cosmetics counters.


Exquisite Craftsmanship

High-quality display racks have strict requirements in craftsmanship. In terms of cutting, whether it's wooden, metal or other parts, all parts must be cut accurately in size and have smooth edges. In this way, the assembled display racks will have a neat structure and won't have problems like too big gaps or uneven splicing that affect the appearance and stability. When it comes to surface treatment, the grinding and painting processes of wooden display racks need to be done well to ensure that the surface is smooth to the touch, the paint layer is even and firm and not easy to fade. The electroplating and spraying processes of metal display racks should be excellent to ensure that the color lasts long and is wear-resistant. The polishing and other treatments of acrylic and glass materials also need to be fine to avoid scratches, burrs and other flaws. Moreover, they should be assembled firmly. Through reasonable mortise and tenon structures (for wood), welding (for metal materials), and connection parts fixation (for various materials), the whole display rack can be stable, able to bear the weight of cosmetics placed on it and remain stable during daily use and moving without getting loose or falling apart easily.


Ingenious Design

In terms of design, a reasonable layout is the key. They will divide the display area in layers according to the types and sizes of cosmetics. For example, setting different-height shelves to place skincare products and cosmetics of different heights, or creating a rotating structure to facilitate the all-round display of products, making it convenient for consumers to clearly see all kinds of cosmetics and take them easily. In terms of the overall shape, it may be simple and smooth, in line with modern aesthetic trends, or incorporate unique creative elements to show the brand's personality and style. For example, some display racks have a streamlined appearance, and some imitate artistic shapes, becoming the focus of attention and attracting consumers' eyes. Meanwhile, attention is paid to detail processing. The corners are treated in an arc shape, which not only avoids the safety hazards caused by sharp corners but also adds to the beauty. Some delicate decorative elements like metal carvings and wood carving textures will also be added, but not too complicated, just right to enhance the style of the display rack.


Practical Functions

Its practical functions can't be ignored either. On the one hand, the display effect should be good. It can present cosmetics at the best angles and under the right lighting conditions. Some display racks have their own lighting systems. With the soft light shining on the cosmetics, the highlights of the products can be highlighted, making the cosmetics more attractive. Or they use transparent or semi-transparent materials to enhance the visibility of the products. On the other hand, they should be easy to clean and maintain. The surface materials are easy to wipe, not easy to get dirty with dust and stains, and can keep clean and tidy for a long time, providing a good display environment for cosmetics continuously and also being convenient for the staff in stores or counters to do daily cleaning.


Ways to Choose High-Quality Cosmetics Tabletop Display Racks


makeup display
makeup display

Clarify Needs and Budget

When choosing, first of all, you need to clarify your own needs and budget. In terms of needs, you should comprehensively consider the types, quantities, sizes of the cosmetics to be displayed and the environment of the display place. For example, if you mainly display perfumes, you will need a display rack with special slotted inserts for placing them at an angle. If there are more skincare products, you need enough flat shelf space. Meanwhile, according to different scenarios such as use in counters, display in stores or placement on personal desktops, the requirements for the size and style of the display rack will also be different. In terms of budget, you should determine the range of funds you are willing to invest. Given that the prices of high-quality display racks vary greatly, ranging from several hundred yuan to several thousand yuan, you can screen out the appropriate materials, brands and so on according to your budget to avoid overspending or choosing products that don't meet your expectations when choosing blindly.


Examine the Quality of Materials

It's very important to examine the quality of materials. You can check on the spot. If you choose in a physical store, you can directly touch and observe the materials of the display rack, feel its texture, weight, thickness and so on to judge whether it meets the high-quality standards. For example, check whether the texture of the wood is natural and whether there are cracks, and whether the surface of the metal is smooth and whether there are rust spots. At the same time, ask the sales staff about the specific types, origins, processing techniques and other information of the materials. For those claiming to be high-quality materials, ask them to provide corresponding proof materials, such as the grade certificate of wood and the material inspection report of metal, to ensure that the materials are real and of high quality. Besides, it's also helpful to refer to samples. Check the samples of the display rack after it has been used for a period of time and observe the durability of its materials, such as whether there is color fading or deformation, so as to estimate its long-term use effect.


Evaluate the Craftsmanship Level

The evaluation of the craftsmanship level can't be ignored. In terms of appearance, carefully check the overall appearance of the display rack, check whether the joints of each part are tight and flat, and whether there are scratches, bubbles, paint peeling and other flaws on the surface. Good craftsmanship usually deals well with these details. In terms of structure testing, gently shake the display rack to feel its stability. A high-quality display rack won't show obvious shaking or loosening even when under force. For display racks with movable parts, such as rotating structures, test whether they rotate smoothly and flexibly without jamming or making abnormal noises. In addition, referring to the brand and word-of-mouth can also help with the judgment. Choose brands with good reputations and check the evaluations of other users on the craftsmanship of the brand's display racks. You can learn whether its craftsmanship quality is reliable through the user evaluations on online shopping platforms, discussions on professional forums and so on.


Examine the Rationality of Design

You need to examine the rationality of design. In terms of space layout, based on the situation of the cosmetics you want to display, judge whether the space layout of the display rack can meet the actual needs and whether it can place the cosmetics neatly, beautifully and conveniently for viewing and taking. For example, check whether the height of the shelves is appropriate and whether the division of areas is reasonable. In terms of shape and style, the shape and style of the display rack you choose should match the brand image of the cosmetics and the overall decoration style of the display place. For example, classical-style cosmetics are more coordinated with wooden display racks with traditional carving and other decorative elements, while modern minimalist-style cosmetics are more suitable for being placed on metal or acrylic display racks with simple and smooth lines and shapes. Meanwhile, pay attention to details. Check whether the corner treatment is safe and beautiful, and whether there are some thoughtful small designs like slots for sticking labels and adjustable-height shelves. These details can reflect the thoughtfulness and practicality of the display rack design.


Verify the Practicality of Functions

Finally, you need to verify the practicality of functions. In terms of display effect experience, place the cosmetics on the display rack and observe the display effect from different angles to see whether it can highlight the characteristics of the products and whether there is good visibility and attractiveness. If there are auxiliary display functions such as lighting, test whether the brightness, color, illumination range and so on of the light are appropriate. In terms of the test of cleaning convenience, you can use a wet cloth to simply wipe the surface of the display rack to see whether it is easy to clean cleanly and whether there will be water marks or stains left. A display rack that is easy to clean can save effort in subsequent use and always maintain a good display state.


All in all, only by understanding the characteristics of high-quality cosmetics tabletop display racks and mastering the correct selection methods can we choose the right and high-quality display "partners" for cosmetics, making them shine in the display and attract more consumers' attention.

Comments

Share Your ThoughtsBe the first to write a comment.

Inquriy Now

bottom of page